How to get a free iPhone 16 Pro Max at Verizon—no trade-in required, but there's a catch

Verizon's free iPhone 16 Pro Max offer requires signing up to the Ultimate Unlimited plan

Apple iPhone 16 shown on an orange background with big savings promotional text
last updated 8 Nov 2025

Verizon is increasing its offering with its latest iPhone 16 promotions, providing some of the best deals so far—particularly if you’re interested in the iPhone 16 Pro Max.

At present, you can obtain this premium smartphone (worth £950) free of charge when you open a new line on an Ultimate unlimited plan. Unlike previous offers, there’s no requirement to trade in your old device, making it a straightforward way to upgrade to a brand new top-tier phone.

Bear in mind, the main requirement is to activate a new line on the Ultimate plan, which is Verizon’s most feature-rich and expensive option. Starting at £70 per month for a single line, it’s a significant commitment over a 36-month period.

If you’re seeking the fastest data speeds and premium features, the Ultimate plan is a strong choice. With access to Verizon’s 5G wideband network, you can expect very fast speeds—ideal for streaming video and making the most of the additional benefits included with your plan.

Apple iPhone 16 Pro Max: Free with a new unlimited lineReceive the iPhone 16 Pro Max at no cost when you open a new unlimited line. No trade-in is required, and you’ll receive a device valued at £950 for free. Please note, this offer requires a new line on the Ultimate plan, which is Verizon’s top-tier option.

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Apple iPhone 16 Pro: Free with a new unlimited line, plus four lines for £20/mo eachVerizon is also offering an excellent deal on the iPhone 16 Pro. You can get this device (worth £790) for free with a new unlimited data line. This promotion is now available on the more affordable Welcome Unlimited plan, allowing you to receive up to four devices for free with plans starting at just £20 per line (£80 total per month).

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Verizon Home Internet: Get a free Samsung TV or Meta Quest 3SVerizon’s offers go beyond smartphones. New customers switching to a 5G Home Internet plan can select a free 43-inch Samsung TV or a Meta Quest 3S VR headset when moving from another provider. Both gifts are worth £240, making these incentives an excellent addition—whether you would like an extra TV or a new VR experience.

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